How to Guide Product Design With Experience Measurement Method

Due to the lack of systematic methods in the early stage of product design, the planned features do not meet the needs of target users, the designed experience paths do not meet users' operational intuition, and the design and acceptance stages lack clear experience traction indicators.

In this workshop, participants will learn how to develop experience metrics in the product planning stage through a professional approach, so as to optimize the positive experience in the subsequent product design and acceptance stages.

The core contents learned in the workshop include.
1. What is product experience metrics
1.1 Why do we need to develop product experience metrics?
1.2 What stage of product experience metrics is needed

2、The construction method of product experience metrics
2.1 Determine the portrait of product target users
2.2 Define the high frequency contact path and key tasks between users and the product
2.3 Develop key indicators for product evaluation

3、Application scenarios and value of product experience metrics
3.1 Integration of product experience metrics with the whole process of product development
3.2 Application cases of product experience metrics in each stage

4、Resource input and reliance of product experience metrics activities
4.1 Key actions/tasks/outputs/participating roles/execution cycle

1、Icebreaker: theme introduction, background introduction
2、Theoretical explanation: Explain the methodology
3、Case: Project practice case explanation, experience sharing
4、Practical interaction: out of relevant topics, combined with methodological practice exercises
5、Q&A

1、Middle and senior user researchers, experience management related personnel
2、Senior Product Planning Manager
3、Mid to Senior Experience Designer
4、Mid to Senior Test Manager

1、Help user researchers build systematic research ideas
2、Help product planning managers clarify how to systematically disassemble requirements in the pre-planning stage
3、Help designers clarify design goals and positive traction design
4、Help test managers define test metrics upfront